Interview with Steve Aicheler, Castle Bikes

Which one of these best describes you?

Early Planning Stage

Start-up

Established

 

Briefly describe your business

Cycle Retail and workshop

Briefly describe your education

Beng Civil Engineering HND Mechanical Engineering Crap A levels (possibly due to crap college)

 

What made you decide to work for yourself?

Didn’t want to complete a graduate scheme as a civil engineer, the interviews I went to seemed really patronising. Had a good idea and also a friend who was enthusiastic

 

Did you receive any kind of business support from your school, college or university ?

Yes / NO

What was this?

KEF Scholarship (£140 ish per week for 26 weeks to help support start up businesses) Other than the scholarship I didn’t receive support and advice.

 

What was the most valuable piece of advice you were given?

The bits I didn’t listen to at the time!

 

What was the most difficult aspect to starting/running a business?

Understanding marketing and how to actually make money.

 

Do you know what a business incubator and accelerator programme is?

YES / NO

Have you participated in either ?

YES

Where was this?

@wales

Have you received any support from the Welsh Government?

YES

 

If you could give one piece of advice to someone starting a business, what would it be?

Just get on with it, you will learn a lot more from doing than from writing a plan

 

What do you think business support in Wales is lacking?

Finance for new start ups

Role models, industry mentors

affordable premises

post start-up support

 

Thanks Steve!

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